Music video case study – Ariana Grande and Iggy Azalea
- close-ups
- green
screen - split screen
- projection on the background
- fast cutting rate,
- wipe transition
- bird’s eye view rotating platform
- black and white colour scheme
- pink used to show ‘cute’
- zooming
- retro look
- match cuts with arms raised
- Performance based music video
- dancing choreography
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